DEAR JANE TRAVEL

Dear Jane Travel is a personal travel blog sharing experiences for solo travelling on a budget. The blog is full of informative “travel hacks” and out of the box travel itinerary recommendations. At the same time it is rooted in thoughtful, detailed and personable writings inspired by its name sake, where the blogger wrote postcards to their mentor and friend, Jane. The branding combines these two sides with elegant serif typography, deep tones contrasted with pops of bright colours and dynamic abstract “geography” shapes.